3 Reasons You Should Not Call Yourself a Social Media Influencer

How do you introduce yourself? Do you say that you're a social media influencer? It turns out, if you're doing this you may actually be cutting yourself off at the knees. Here are a few reasons why calling yourself a social media influencer can limit your...

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5 Reasons You Should Invest in a $997 Program for Influencers

There’s a lot of information out there. You can pretty much find anything out on Google, YouTube, reddit, and other sites. The thing is, when you watch a video or read a blog post that’s it - it’s just information. Most people can process a...

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How Much Money Should You Charge as an Influencer?

If you're serious about your business, you can make serious money as an influencer. You've created beautiful content, your influencer is portfolio is ready to go - but how do you know how much money to charge? 

What are brands actually paying for?

...

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How to Make Time to Be an Influencer

I hear this all the time.

“I don’t have enough time.”

And the thing is, we know there is a set number of hours in a day.  We already put aside the time for our priorities, like work, family, eating, etc.

And that’s the key...

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Why Your Aesthetic Matters

The term "aesthetic" seems to be everywhere these days. 

Simply put, an aesthetic is the look and feel of your content. Do you post rainbow colors? Neutral tones only? This is your aesthetic.

What are brands looking for?

So what are brands looking for...

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Why Mindset Is so Important for Influencers

Is your mindset holding you back?

Until you take 100% responsibility for your success, you will never achieve it. What are you doing to build your brand and to grow your following? What steps are you taking? Posting is not enough, it’s never been...

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The 3 Different Ways to Work With Brands

So, what’s the difference between a collaboration and a sponsorship anyway? When working with brands, it can become tricky to figure out exactly what they're offering. Here are three different ways you can work with brands at any stage of your brand's...

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The 5 Stages of Influencer Success

When I first started The LA Girl in 2014, I had no idea what I was doing. It was just a hobby and it felt like nobody even knew it existed.

It took me YEARS to figure out the strategies to really start growing my following and work with brands.

Now, I have...

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5 Strategies to Get Your First Paid Brand Deal

As influencers, we get tons of great perks. Free trips, products, and event invites, but these perks don't pay the bills. If you're serious about building your brand, you'll need to create a monetization plan.

Here are my top 5 proven strategies to attract...

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The 5 Step Framework to Get Sponsored by Brands

Without brands, influencers wouldn't have opportunities to make money. If you are SERIOUS about your brand and want to create a sustainable income, it's important that you create relationships with brands. 

Here is my 5 step framework to attract...

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