In this episode, I’ll be talking to you about how to narrow your niche as an influencer, content creator, personal brand. Whatever it is you’re doing, the more SPECIFIC and SPECIALIZED you are, the better.
I’ve been wanting to do this episode for a while now because I hear the words “saturation” and “saturated” over and over again. Yet when we think about brands we love and the people we admire, there’s usually not over 10 or 20 that are top of mind. That’s what I wanna talk about in this episode and I am gonna put my foot down and say OVER SATURATION IS A MYTH. There, I said it!